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Grispi Bulk Email Portal – Templates Overview

What Are Templates?

Templates make it easy to reuse content and designs across your campaigns. For example, you can create a template for your monthly newsletter, allowing you to maintain consistent email design and reduce the time spent preparing each issue.

Thanks to the dynamic templating system, you can also personalize emails by inserting subscriber information (e.g., their name) into your templates.


Viewing Templates

Click on the Templates link in the side menu to access your saved templates. This will redirect you to the Templates page, where all available templates are listed.


Creating and Updating Templates

Adding a Template

  • Navigate to the Templates page.
  • Click the New Template button.

Template Requirements:

Name: Assign a name to your template.

Content: The template must include valid HTML content.

  • Name: Assign a name to your template.
  • Content: The template must include valid HTML content.
  • Mandatory Placeholder: The template must contain the following placeholder: {{content}}
  • This is where the campaign content will be dynamically inserted when the email is sent.

    Available Placeholders

    You can use the following placeholders in your templates:

    • Mandatory: {{content}} – Replaced by the campaign content during sending.
    • Optional / Dynamic Fields:
      • {{email}} – Subscriber’s email address
      • {{first_name}} – Subscriber’s first name (if provided)
      • {{last_name}} – Subscriber’s last name (if provided)
      • {{unsubscribe_url}} – URL for unsubscribing
      • {{webview_url}} – URL for viewing the message in a browser

    Using URL Placeholders

    Note that {{unsubscribe_url}} and {{webview_url}} only generate the URL itself. To make these clickable, wrap them in an HTML anchor (<a>) tag.

    Example:

    <a href="{{unsubscribe_url}}">Click here to unsubscribe</a>
    

    CSS Usage and Style Management

    Most email clients either strip out or ignore external or embedded styles (i.e., styles in the <head> section). To ensure consistent appearance across all clients, the Grispi Bulk Email Portal automatically inlines all CSS styles during sending.

    Behavior:

    • Inline styles are preserved.
    • CSS rules are merged into existing inline styles.

    This system allows you to build professional, consistent, and personalized email templates with ease. With dynamic placeholders and automatic CSS inlining, the Grispi Bulk Email Portal ensures your emails render correctly across all devices and clients.

    Updated on May 12, 2025

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