Grispi streamlines customer communication by offering flexible email-sending capabilities tailored to a variety of business needs. Emails sent from Grispi fall into two main categories:
1️⃣ System-Generated Emails (Automatically Sent by Grispi)
These emails are triggered automatically by the system and typically deliver essential updates or respond to customer actions. They are divided into two subtypes:
Utility Emails
These keep customers informed about important operational events. Common examples include:
- Order status updates
- Shipping and tracking notifications
- Appointment reminders
- Critical account alerts (e.g., password resets, security warnings)
Service Emails
Sent by customer service teams in response to user interactions. Use cases include:
- Replies to support tickets
- Ticket status updates
- Responses to customer feedback or complaints
2️⃣ Marketing Emails (via the Grispi Bulk Email Add-On)
Grispi offers an optional Bulk Email Add-On for businesses that run marketing campaigns. This add-on is available at an additional cost.
Marketing Emails
Designed to increase engagement and promote your brand, these emails support various marketing objectives, such as:
- Announcements about promotions or discounts
- New product or service launches
- Loyalty program updates
- Personalized campaigns targeting specific customer segments
👉 Learn more in the full article here.
✅ Conclusion
Grispi empowers your business with a comprehensive email communication system that enhances both operational efficiency and customer engagement.
Whether you’re sending automated service notifications or launching large-scale marketing campaigns, Grispi enables you to manage all customer communications from one centralized platform—ensuring consistency, clarity, and impact at every touchpoint.
